About us

The mystical world of Jewelry is built upon Gems that have been randomly scattered all around the globe. Colombia for instance offers the best emeralds, Sri-Lanka the best sapphires, and Burma the best Rubies, etc...
That is why a multi-cultural NaturalGemsAtelier Team was born to bring it all together by ceaselessly creating your perfect customized treasures.

Our administrative office is based in Montreal Canada, and our Atelier resides in Beirut Lebanon under the direct supervision of our Armenian master Craftsman Abraham Kunjian, a true chief and an extremely sensitive artist who is able to craft the deepest of feelings into high-end jewelry!
Our Pieces are hand-made with passion and love in a world where soulless machinery has taken over. Every single piece is meticulously and carefully crafted in Solid 18K Gold and set with the best, as well as the most brilliant of natural diamonds and the most exceptional of natural gemstones.

Take the turn, dive into an experience that will shed light on all of your senses as you become part of a community that aims to explore a world of customized treasures that reflect real character.
Share with us your experience and thoughts so that we can customize your piece, as we believe that with thorough communication and your direct involvement, the design gets transcended and the jewelry experience elevated.

You can also fully customize any piece you want or create your piece from scratch for no extra customization fees. Just hit the chat button, or press the Contact us tab, let our incredible team take care of you, and let's make your dream piece a reality!

Meet our Team:


Owner, Customer Service

Jad Bejjani - Bachelor in Business Administration from AUB. I am responsible for managing orders&requests and overseeing production. For custom orders, I always make sure that there is a statement or an emotional story behind the design.



Shereen Taki (dear Friend and work Partner) - McGill Graduate in Food Science, Administrative Officer & NaturalGemsAtelier Representative in Montreal, Canada. Shereen takes care of returns, bank operations, and regulatory matters.




Maria Awad (My partner) – Architect & Designer. Maria works on creating new listings that will speak to the heart. She also takes care of all the design-related subjects like our branding identity, social media content, and photography.




Jean-Pierre Bejjani (my Father) has graduated from the Gemological Institute of America (GIA) in 1981 with degrees in all precious colored gemstones, master gemstone cutting, jewelry design, as well as a degree in jewelry making and creation.

Abraham Kounjian


Abraham Kounjian - Master Craftsman & Chef d’Atelier. Abraham is of Armenian origins and currently lives in Lebanon. He has been part of our family for more than 30 years. Our Atelier resides in Beirut under his meticulous supervision.